DRAGON GLASSWARE® × Press Hook
DRAGON GLASSWARE® × Press Hook
Modern Drinkware and Home Decor
Chapter 01 — Where they started
Where DRAGON GLASSWARE® started
Our goal is to design unique, bespoke drinkware that can't be found anywhere else. Our products make great gifts and are perfect for those hard-to-shop-for family and friends. We aim to create fun and inspiring products that our customers will cherish and enjoy!
Chapter 02 — What changed
What changed
Joined Press Hook
DRAGON GLASSWARE® built a profile so journalists could find, vet, and request it.
Answered the requests that fit
The team responded to relevant media requests with the right product and details.
Coverage compounded
Editors came back and new ones found the brand — coverage built into a steady drumbeat.
Chapter 03 — Where they are now
The results
vs. a typical PR agency retainer
As featured in
BuzzFeed
E! News
ET-Entertainment Tonight
Forbes
Good Housekeeping
TRUE ID
Your brand's story is the next one
Start building a steady drumbeat of earned coverage — no agency retainer required.
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